Job Summary:
The Brand Leasing Executive is responsible for identifying, negotiating, and securing leasing opportunities with leading brands, ensuring optimal tenant mix and revenue generation. The role involves market research, relationship management, and strategic leasing initiatives to attract high-profile tenants and enhance the brand positioning of the property.

Key Responsibilities:
1. Leasing & Business Development
Identify and approach potential brands for leasing opportunities.
Negotiate lease terms and conditions to maximize occupancy and revenue.
Develop and maintain relationships with key retail brands, franchisees, and business partners.
Conduct market research to stay updated on industry trends, competitor activities, and emerging retail concepts.
Work closely with property owners, mall management, and other stakeholders to align leasing strategies with business objectives.
2. Tenant Management & Coordination
Assist in tenant onboarding, ensuring a smooth transition from lease signing to store opening.
Coordinate with legal teams to draft and finalize lease agreements.
Monitor tenant performance and provide recommendations for optimization.
Address tenant inquiries and resolve any leasing-related concerns promptly.
3. Market Analysis & Strategy
Analyze foot traffic, customer demographics, and spending behaviors to develop targeted leasing strategies.
Stay informed about market rental rates and competitor developments.
Provide reports and presentations on leasing performance, trends, and opportunities.
4. Brand Positioning & Relationship Management
Ensure that the tenant mix aligns with the brand identity and vision of the property.
Build strategic partnerships with well-known local and international brands.
Attend industry events, exhibitions, and networking meetings to expand brand partnerships.