Key Responsibilities:

• Design, develop, and maintain static and dynamic landing pages in line with marketing goals and brand guidelines.
• Ensure responsive design for optimal experience across all devices and browsers.
• Execute on-page SEO across all landing pages and the main company website, including optimization of titles, meta descriptions, header structure, image alt text, and internal linking.
• Work within various CMS platforms to efficiently manage and update landing pages and website content.
• Collaborate with marketing and content teams to align landing pages and website SEO with campaign messaging and audience targeting.
• Monitor performance metrics, conduct keyword research, and analyze traffic data to continuously improve rankings and conversion rates.
• Conduct A/B testing to optimize landing page performance.
• Ensure all pages are technically sound, fast-loading, and properly indexed by search engines.
• Integrate landing pages with marketing automation tools and CRM systems, including Salesforce.
• Provide troubleshooting and technical support for page-related issues.
• Stay current with web development, SEO trends, and digital performance tools.