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Job Description
- Develop and execute content strategies aligned with marketing and brand goals.
- Create compelling, high-quality written, visual, and video content for multiple channels (social media, website, blog, email, ads).
- Collaborate with the marketing and design teams to plan and deliver content campaigns.
- Conduct market research and stay up to date with content trends, audience preferences, and competitors’ activities.
- Manage content calendars and ensure timely publication of materials.
- Optimize content for SEO, engagement, and reach.
- Monitor content performance and analyze metrics to improve future content.
- Edit and proofread content to ensure consistency in voice, tone, and branding.
Job Requirements
- Bachelor’s degree in Marketing, Communications, Journalism, Media, or a related field.
- 2–4 years of proven experience in content creation or digital marketing.
- Strong writing, editing, and storytelling skills in both English and Arabic (if applicable).
- Proficiency in using content creation tools such as Canva, Adobe Creative Suite (Photoshop, Illustrator, Premiere Pro), or equivalent.
- Experience with video shooting and editing is a plus.
- Familiarity with SEO principles and analytics tools (e.g., Google Analytics, SEMrush).