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Job Description
- Research industry-related topics
- Prepare well-structured drafts using digital publishing platforms
- Create and distribute marketing copy to advertise our company and products
- Interview industry professionals and incorporate their views in blog posts
- Edit and proofread written pieces before publication
- Conduct keyword research and use SEO guidelines to optimize content
- Promote content on social networks and monitor engagement (e.g. comments and shares)
- Identify customers’ needs and recommend new topics
- Coordinate with marketing and design teams to illustrate articles
- Measure web traffic to content (e.g. conversion and bounce rates)
- Update our websites as needed
- Write creative and persuasive copy for websites, blogs, email campaigns, and social media channels.
- Collaborate with designers, marketers, and video editors to create integrated content campaigns.
- Adapt tone and style based on the platform, target audience, and brand guidelines.
- Conduct content research, competitor benchmarking, and idea generation.
- Proofread and edit content for accuracy, clarity, and SEO optimization.
- Ensure consistency across all communication materials in tone, voice, and messaging.
Job Requirements
- Proven work experience as a Content Creator, Copywriter or similar role
- Portfolio of published articles
- Hands-on experience with Content Management Systems (e.g. WordPress)
- Excellent writing and editing skills in English & Arabic
- An ability to fact-check long-form content pieces
- Time-management skills
- BSc in Marketing, English & Arabic, Journalism or relevant field
- • 2+ years of experience in content creation, journalism, or digital copywriting.
- • Excellent writing, editing, and research skills with attention to detail.
- • Familiarity with SEO best practices and content publishing tools.
- • Ability to manage multiple projects and meet tight deadlines.