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Senior Digital Marketing Special...

AL-TAWAKOL For Electrica... - Cairo, Egypt

Senior Digital Marketing Specialist

AL-TAWAKOL For Electrical Industries -NTT - Cairo, EgyptPosted 2 months ago
62Applicants for1 open position
  • 17Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

Experience Needed:
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Job Description

  • Assist in the formulation of strategies to build lasting digital connections with customers.
  • Plan and generate regular content for company social media pages (Facebook, Instagram YouTube, LinkedIn)
  • Launch online advertisements campaigns on different platforms aligned with the company business goals and based AIDA concept.
  • Actively involved in SEO/SEM and optimize company websites ranking on google search engine.
  • Prepare with the technical office and sales department online newsletters and promotional emails and organize their distribution through various channels.
  • Respond to customer comments and questions on different platforms.
  • Monitor the website performance and update content when necessary.
  • Create necessary artworks (designs, photos, and videos) for social media posts.
  • Measure performance of digital marketing efforts and KPIs using Google Analytics.
  • Acquire insights on market trends and competitors’ performance and present recommendations to the Marketing Manager.
  • Launch and send email campaigns using tools like Mailchimp.
  • Monitor, support users and generate reports to management from the CRM system.

Job Requirements

  • BSc in marketing or computer science.
  • Proven experience as a digital marketing specialist.
  • 3 – 5 years experience in B2B and B2C digital marketing.
  • Solid knowledge of Photoshop, Adobe Premiere, and media editing software.
  • Excellent communication and interpersonal skills.
  • Creative design and copywriting skills.
  • Analytical and critical thinking mindsets.
  • Qualification in web design and development is a plus.

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