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Senior Media Buying Specialist / E-Commerce

Affsquare - Sheraton, CairoPosted 2 months ago
35Applicants for2 open positions
  • 35Viewed
  • 17In Consideration
  • 1Not Selected
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Job Details

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Job Description

  • Work with internal clients to create a social media strategy/proposal that collaborates with marketing, advertising campaigns, research top influencers, competitors, and trends in clients’ industries.
  • Build, manage, and optimize Social Media campaigns and Retargeting.
  • Follow social media campaigns and calls-to-action that drive target buyers to client sites.
    (Facebook Advertising, Google AdWords, LinkedIn, Twitter.
  • Coordinating with graphic designers for artwork requirements for campaigns.
  • Monitoring, optimizing, and measuring web trends, traffic metrics, and funnel performance and regularly update the digital dashboard.
  • Analyzing campaign performance and compile and present detailed reports with proactive insights.
  • Defining requirements, tasks, and resources associated with SEO strategy, and management.
  • Presenting media proposals, including timings and cost breakdowns, helping clients to reach a final decision about their future advertising strategy.
  • Work with Brand Creatives & Content Creators to develop creative assets to support campaigns.
  • Set specific objectives and report on ROI.

Job Requirements

  • 2-3 years of media buying experience
  • Digital Tool Experience – Strong experience using the full portfolio of digital tools: Google Analytics, Facebook Ads Manager, LinkedIn, Google UTM Builder.
  • Understanding of branding, marketing, SEO, and CTA marketing content development.
  • Excellent written and verbal communication skills.
  • The ability to multitask and perform under tight deadlines.
  • Good organization and planning skills.
  • Creative and good writing skills.
  • Up-to-date with the latest trends and best practices in online marketing and measurement.
  • Experience in monitoring and managing campaigns.

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