E-Commerce Digital Marketing Specialist

Confidential Company - New Cairo, Cairo

Applicants for
1 open position
Experience Needed:
1 to 3 years
Career Level:
Entry Level
Job Type:
Full Time
1 open position
About the Job
  • Designs, develops and implements marketing programs and/or pricing strategies in collaboration with the buying team
  • Coordinates the development of marketing communications materials by creative design and creative writing services to effectively represent our
  • products to our customers
  • Designs, develops, and implements advertising/promotion polices and monitors results
  • Apply strategy to social media platforms for the business
  • Monitor, respond and communicate with the online community
  • Develop new methods to engage customers on social platforms
  • Evaluating social media strategies using social medial analytic tools
  • Writing various types of articles on a wide range of topics for blogs, press releases, etc…
  • Developing and implementing keyword strategies to increase ranking and traffic
  • Evaluating and altering strategies based on reporting and analytic
  • Building and executing link‐building strategies to enhance SEO
  • Managing email campaigns from start to finish, including planning, testing, evaluating and reporting
  • Developing and optimizing lead nurturing campaigns
  • Segmenting contact lists and personalizing emails based on recipients’ interests and needs
  • Keeping up to date with practices and standards in the email marketing industry
  • Growing our email list organically, not through bought or rented lists
  • Keeping up the health of our email list
  • Develop new ideas/types of content and offers from scratch to address problems or gaps in our content strategy
  • Planning and implementing paid search campaigns
  • Tracking, tweaking and evaluating paid search strategies
  • Reporting on paid search metrics
  • Tracking Google AdWords Analytic
  • Optimizing marketing spend on paid search
  • Optimizing affiliate marketing program
  • Meet all metrics and goals established by the management team including but not limited to: productivity, quality, and efficiency measures.
Job Requirements
  • Advanced computer skills
  • Proficiency with Microsoft Office Suite
  • Excellent time management skills
  • Ability to multi‐task and work in a fast‐paced environment
  • Poise and self‐control under pressure
  • Strong written and verbal communication
  • Attention to detail
  • Strong analytical and ROI skills
  • Strong reporting skills
  • Data analysis skills
  • Social media optimization
  • Search engine optimization
  • Strategic Marketing planning skills
  • Creativity
  • Soft skills
  • Adaptability
  • Awareness of international market differences
  • Client management skills