Location: Egypt

Department: Digital Marketing

Reports To: Head of Digital Marketing Department

Job Overview:

We are seeking a talented and driven Digital Marketing Specialist to join our growing team. The ideal candidate will have a deep understanding of digital marketing strategies and a passion for creating and optimizing online campaigns. This is an exciting opportunity to work in a dynamic and fast-paced environment.

Key Responsibilities:

• Develop, implement, and manage digital marketing campaigns across various channels (social media, email marketing, SEO, SEM, display ads, etc.).
• Monitor and analyze campaign performance using analytics tools to drive continuous optimization.
• Conduct market research to identify trends, opportunities, and customer insights.
• Create and manage content for digital platforms to drive engagement and brand awareness.
• Manage social media profiles and ensure consistent brand messaging across platforms.
• Collaborate with the creative team to design and implement digital content.
• Assist with the development of strategies for paid advertising (Google Ads, Facebook Ads, etc.).
• Stay up to date with the latest digital marketing trends and best practices.