Digital Marketing Specialist

GoDigital -
Mohandessin, GizaPosted 7 years ago

26Applicants for2 open positions

Job Details

Experience Needed:

Career Level:

Education Level:

Salary:

Job Categories:

To develop, implement, track and optimize our digital marketing campaigns across all digital channels.
Create, coordinate and plan digital marketing budget
Create, implement and manage Adwords PPC and display campaigns and strategies.
Create and manage Facebook, Twitter and Linkedin Ads.
Create, implement and manage email marketing campaigns.
Analyze marketing programs and adjust strategy/tactics to increase effectiveness.
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests
Evaluate campaign and program effectiveness by establishing methods to improve tracking, analysis and reporting of marketing data.
Create reports with analysis of performance of campaigns along with recommendations for improvements
Be a hands-on team player and expect a variety of duties and projects as needs arise.
Continually explore new digital and innovation developments to find ways to more effectively communicate and meet business objectives
Commitment to personal development, sharing best practices, and building competencies across team

Bachelor’s degree.
Prefer graduate from AUC or GUC or MIU. Or similar
Clear understanding of digital advertising and ppc advertising
Stay up-to-date with the latest trends and changes with SEO and major search engines.
Expert in digital strategies including implementation, management, analysis and optimization in order to drive qualified leads to the Sales team
Advanced knowledge of Search Engine Marketing, Search Engine Optimization and Web Analytics
Ability to use testing methodologies in order to optimize digital campaigns
A deep understanding of digital marketing best practices and the ability to implement them
Established record of delivering effective strategies resulting in increased traffic and conversion
Measure and report performance of all digital marketing campaigns
Identify trends and insights and optimize spend and performance based on the insights
Present new and creative growth strategies
Track, measure and report on our cross-functional initiatives via online analytics
Ability to quickly understand, isolate and resolve issues
Ability to thrive in a fast-paced, dynamic culture
Excellent English language level both spoken and written, Other languages are a plus.
Highly motivated and results oriented
Strong communication skills.
Good copywriting and grammar skills essential
Experience with MS Office (Outlook, Word, Excel, PowerPoint)