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Job Description
- Working with senior management, develop and execute marketing strategies for both retail brands that align with company goals and objectives .
- Collaborate with and coordinate across social media agencies and media buying to develop and execute social media and advertising campaigns .
- Set up and manage all creative projects for both brands, including photo shoots, brand collaborations, and in store events and pop-ups. Ensure all creative projects align with brand identity and target customer .
- Develop and maintain relationships with key influencers and brand ambassadors to increase brand awareness and drive sales .
- Coordinate with cross-functional teams to ensure marketing campaigns are integrated with other brand initiatives .
- Conduct market research and competitive analysis to stay up-to-date on industry trends and identify new marketing opportunities .
- Manage marketing budgets and provide regular reporting on the effectiveness of marketing campaigns .
- Collaborate with sales team to develop and execute promotions that drive sales growth
Job Requirements
- Bachelor's degree in marketing or related field .
- 5-8 years of experience in marketing, preferably in a retail environment .
- Strong leadership and communication skills .
- Excellent English verbal and spoken, and proven ability to write great content in English .
- Ability to develop and execute marketing strategies that drive business results .
- Knowledge of social media and digital marketing platforms and tools .
- Experience with event planning and execution .
- Strong emotional intelligence and an ability to work collaboratively with cross- functional teams .
- Strong analytical and problem-solving skills .
- Proven ability to manage budgets and deliver projects on time and on budget is preferred .