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Job Description
- Develop and implement effective media buying strategies across various digital platforms with a strong focus on foreign markets.
- Manage and optimize paid advertising campaigns on platforms such as Facebook, Instagram, TikTok, Pinterest, Snapchat, and YouTube.
- Have hands-on experience with Google Ads, understanding all basics and capable of executing campaigns effectively.
- Conduct market research to identify new opportunities and insights to reach international audiences in multiple languages.
- Collaborate with the marketing team to ensure alignment of media strategies with overall marketing objectives.
- Negotiate and secure media spaces, ensuring cost-effective placement and maximum ROI.
- Monitor and analyze the performance of media campaigns, adjusting strategies based on data-driven insights.
Stay updated with the latest trends and best practices in digital media buying and international marketing
Job Requirements
- Minimum of 3 years of experience in media buying, preferably in the tourism or related field.
- Demonstrated expertise in managing social media platforms such as Facebook, Instagram, TikTok, Pinterest, Snapchat, and YouTube.
- Strong understanding of Google Ads, with practical experience in managing paid search campaigns.
- Excellent analytical skills to interpret market data and campaign results.
- Strong negotiation and communication skills, with the ability to manage multiple projects in a fast-paced environment.
- Proficiency in English; additional languages are a plus.
Bachelor’s degree in Marketing, Advertising, or related field is preferred
