SEO/SEM Specialist - Alexandria

proleaders - San Stefano, Alexandria

Applicants for
1 open position
In Consideration
Not Selected
Experience Needed:
More than 3 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
1 open position
About the Job

We are looking for a qualified SEO and SEM Specialist who'll be responsible for initiating and managing campaigns focused on increasing our search engine visibility, driving visitors to the website and generating new leads.

Job description:

  • Developing the strategy used in marketing a company's Services online, utilizing such techniques in the field as Google Ads, and search engine optimization.
  • Research and identify target keywords and implement them within content and paid advertising campaigns
  • Analyze, review and implement changes to websites through Search Engine Optimization (SEO)
  • Focus on improving SERPs for brand website.
  • Implement SEO and paid advertising strategies.
  • Develop and implement link building strategy.
  • Estimate and manage monthly budgets.
  • Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
  • Set up and manage PPC/CPC, remarketing, and social media advertising campaigns
  • Monitor and report on KPI's, using Google Analytics, Google Ads and social insight tools.
  • Generate monthly reports on SERPs and advertising engagement for each brand.
Job Requirements
  • Years of experience: 3+ SEO & SEM
  • Up-to-date, working knowledge of current, past, and projected trends in the SEO and Google Ads.
  • Knowledge of online marketing and a good understanding of major marketing channels
  • Proven SEO experience, including content creation, keyword research, and reporting.
  • Proven SEM experience managing ad campaigns across search engines, particularly Google.
  • Understanding of digital marketing and how SEO/SEM fits into larger marketing initiatives
  • Knowledge of technical aspects of SEO (HTML mark up, canonical URLs, etc.) and the ability to implement as needed.
  • Experience with all social media platforms, Google Ads, and email campaigns,
  • Bachelor's degree in Marketing or relevant field.
  • Excellent communication skills.
  • Good command of English language.
  • E-commerce background is a plus.
  • Resident of Alexandria.
About this Company

ProLeaders English Institute is a fully-integrated education center located in Jeddah with a mission to be one of the top educational institutions in Saudi Arabia. We stand committed to providing unique and quality oriented services to our clients at any given time by being... (More)

See all Careers and Jobs at proleaders
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