Senior SEO Specialist

We are looking for professional SEO/ SEM specialist, The accepted persons will sign a contract with medical insurance, governmental insuranceResponsibilities:

• Oversight and management of onsite and offsite SEO resources
• Improve our company and our clients' website usability and increase the website's authority
• Improve a company’s and our clients' company’s organic search results.
• Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
• Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
• Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
• Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
• Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
• Implement link building campaigns in coordination with client SEO goals
• Assist in the development and execution of communication/content strategies via social communities in coordination with SEO goals
• Keep pace with SEO, search engine, social media, and internet marketing industry trends and developments
• Research and administer social media tools in support of clients’ social media strategy
• Monitor and administer web analytics dashboards, reports, and key reporting tools, and point out key areas of importance in accordance client goals
• Monitor and evaluate search results and search performance across the major search channels
• Communication to team and management on project development, timelines, and results.
• Comfortable working with API’s, KPIs and advanced & integrated reporting.
• Checking the dead and broken links for the company and clients' websites.
• Monthly optimizing our website pages and our clients' website pages.
• Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
• Run pay-per-click campaigns. And adjust PPC campaigns as needed.
• Write effective headlines, body copy, and websites. (Meta tags-Meta description).
• Write English & Arabic blogs and articles that meet SEO Guidelines.
• Run Google Adwords campaigns.