BTL Manager
Nasr City, Cairo
BTL Manager
Nasr City, CairoPosted 7 hours agoJob Details
Skills And Tools:
Job Description
About Tethkar: Tethkar is a leading Saudi brand and an integrated creative hub specializing in corporate gifting and advertising solutions. We own and operate a state-of-the-art factory in Jeddah and serve a prestigious client base of major corporations and governmental entities in the Kingdom. Our Cairo office is the vibrant heart of our design, marketing, and sales operations, and we are looking to hire a creative and ambitious leader to guide this team to new heights of success.
Job Summary: We are seeking a professional and passionate BTL Manager with hands-on experience that blends creativity, management, and sales. The ideal candidate will be responsible for leading and managing our design, digital marketing, and sales teams in the Cairo office. This role is pivotal in developing and executing innovative strategies for our B2B clients and ensuring we meet our ambitious growth targets.
Key Responsibilities:
Operational Team Management:
Lead and mentor the design team to produce high-quality, creative visual solutions that meet client briefs.
Manage the digital marketing team to ensure the effective execution of campaigns aimed at lead generation and brand awareness.
Set and monitor Key Performance Indicators (KPIs) for all teams.
Sales and Business Development:
Develop and implement B2B sales strategies.
Lead sales meetings with key corporate clients, understand their needs, and present tailored solutions.
Build and maintain strong, long-lasting relationships with current and prospective clients.
Creative and Technical Oversight:
Oversee the quality of all creative output, ensuring it aligns with the Tethkar brand and client expectations.
Develop new ideas and concepts for advertising products, corporate gifts, and BTL campaigns.
Leverage practical knowledge of advertising product details (materials, printing techniques, production methods) to provide technical consultancy to clients and the team.
Supervise the installation and execution of major projects (e.g., booths, events) to guarantee the highest quality standards.
Job Requirements
Required Qualifications and Experience:
A minimum of 5 years of experience in an advertising agency, with proven experience in a managerial capacity (BTL Manager, Creative Production Manager, or a similar role).
Hands-on experience in digital design and proficiency with core design software.
A deep and comprehensive understanding of advertising product details (types of printing, signage materials, promotional gifts, exhibition booths, etc.).
Proven experience in B2B sales and business development, with the ability to manage meetings with senior corporate executives.
Strong leadership qualities with the ability to inspire and develop teams.
Excellent communication, negotiation, and presentation skills.
Prior experience in developing creative ideas from concept to execution.
A good understanding of digital marketing fundamentals and strategies.
