Marketing Director
Arkania -
New Cairo, Cairo
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Job Description
Job Objective:
Lead the company’s marketing department strategically to ensure brand goals are achieved and market share is increased through designing and implementing innovative and effective marketing plans tailored to the Egyptian real estate market.
Responsibilities and Duties:
- Develop and implement a comprehensive marketing strategy aligned with the company’s goals and sustainable growth.
- Lead the marketing team and oversee all marketing, advertising, and public relations campaigns.
- Coordinate and continuously follow up with marketing teams across all company branches to ensure unified strategy implementation and efficient achievement of marketing objectives.
- Analyze market trends, competitors, and customer needs to identify opportunities and challenges.
- Coordinate with sales, real estate development, and management teams to ensure marketing strategies align with project objectives.
- Manage the marketing budget, optimize its use, monitor performance, and measure return on investment (ROI).
- Oversee the development of marketing content, digital campaigns, and social media management.
- Build and enhance the company’s brand image in the Egyptian and international markets.
- Establish relationships with media, business partners, and regulatory bodies to strengthen the company’s position.
- Provide regular reports to senior management on marketing performance and campaign impact.
- Stay updated on technological advances and digital marketing tools to apply best practices.
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, or related field (Master’s degree preferred).
- Minimum of 10-20 years of experience in marketing, with at least 08 years in a leadership role, must in the real estate sector.
- Strong knowledge of the Egyptian real estate market and a deep understanding of local market needs.
- Proficiency in digital marketing tools, data analysis, and campaign management.
- High leadership and organizational skills with the ability to manage multidisciplinary teams.
- Excellent communication and public relations skills.
- Fluency in both Arabic and English, spoken and written.
