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Digital Marketing Coordinator

- Nasr City, Cairo

Digital Marketing Coordinator

- Nasr City, CairoPosted 17 days ago
44Applicants for1 open position
  • 11Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

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Job Description

  • Digital Marketing Coordinator Responsibilities
  • Manage different social media platforms
  • • Developing effective media buying strategies.  
  • • Participating in media planning to identify target audiences and craft effective campaigns.  
  • • Help identify target audiences and plan media campaigns  
  • Optimize plans and budgets according to the best media mix  
  • Prepare schedules and adjust when needed Experiment with new platforms and channels
  • Ensure ads are creative and displayed appropriately  
  • Monitor costs and return on investment (ROI)  
  •  Report to clients and build long-term relationships  
  • Build and execute social media strategy through competitive research, platform determination, bench marking, messaging and audience identification.  
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content.  
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices, and then acting on the information  
  • Collaborate with other departments (customer relations, sales etc) to manage reputation, identify key players and coordinate actions.  
  • Design social media strategies to achieve marketing targets  
  • Manage, create and publish original, high quality content  
  • Administer all company social media accounts ensuring up-to-date content  
  • Liaise with writers and designers to ensure content is informative and appealing  
  • Collaborate with Marketing and Product development teams to create social ‘buzz’ regarding new product launches.  
  • Monitor SEO and user engagement and suggest content optimization  
  • Communicate with industry professionals via social media to create a strong network  
  • Train internal teams to integrate and maintain a cohesive social media strategy  
  • Stay up-to-date with new digital technologies and social media best practices

Job Requirements

  •  Social Media Management  
  • Marketing strategies & campaigns
  • Data Analytics
  • Growth tactics  
  • Content Marketing  
  • Lead generation  
  • Products positioning and branding  
  • Public and media relations
  • Creative directions  
  • Digital Marketing Coordinator Requirements
  • University degree in Business, Marketing or related field.
  • 3-5 years of experience as a Digital Marketing Coordinator or a similar role.
  • Highly creative with experience in identifying target audience and devising digital campaigns that engage, inform and motivate.
  • Excellent knowledge of Facebook, Twitter, Instagram and other social media best practices, for both lead generation and reach campaigns.
  • Excellent communications skills.
  • Very Good command of English.
  • Understanding of SEO and web traffic metrics is a plus
  • Graphic Design & e-commerce background is an advantage

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