Marketing Specialist
Salam City, Cairo
Marketing Specialist
Salam City, CairoPosted 16 minutes ago1 open position
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Job Description
- Develop and implement comprehensive marketing strategies to promote university programs and initiatives.
- Coordinate and execute digital marketing campaigns across various platforms, including social media, email, and web.
- Collaborate with academic and administrative departments to align marketing efforts with institutional goals.
- Create engaging content for print, web, and social media channels to enhance brand visibility.
- Monitor and analyze the effectiveness of marketing campaigns, providing actionable insights and recommendations.
- Organize and participate in university events, open days, and outreach activities to attract prospective students.
- Manage relationships with external vendors, media agencies, and partners to maximize promotional opportunities.
- Support the development and maintenance of the university’s website and digital presence.
- Conduct market research to identify trends, competitor activities, and opportunities for growth.
- Ensure all marketing materials adhere to the university’s brand guidelines and messaging standards.
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 2-3 years of proven experience in marketing, preferably within the education or non-profit sector.
- Strong understanding of digital marketing tools and platforms.
- Excellent written and verbal communication skills.
- Demonstrated ability to manage multiple projects and meet deadlines.
- Creative thinker with strong problem-solving skills.
- Experience with content creation and social media management.
- Ability to work collaboratively in a team-oriented environment.
- Strong analytical skills with the ability to interpret data and metrics.
- Willingness to work on-site and participate in university events as required.
- Proficiency in design tools such as Canva or Photoshop.
- Knowledge of digital marketing tools such as Google Ads.
- Strong organizational skills with the ability to manage time and handle multiple projects
simultaneously.
