Marketing Specialist (FMCG Backg...
Egybell -
Obour City, Cairo
Job Details
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Job Description
Egybell is hiring a Marketing Executive for a Qatari company located in l the “Al Obour” – Cairo
Key Responsibilities:
1. Market Research
- Study the market to understand consumer needs and behavior.
- Analyze competitors and identify growth opportunities.
2. Marketing Campaigns
- Plan and execute campaigns to increase brand awareness and sales.
- Use social media, ads, and in-store promotions effectively.
3. Digital Marketing
- Manage digital campaigns across Facebook, Instagram, SEO, and email.
- Monitor performance and optimize based on data and trends.
4. Brand Management
- Ensure consistent brand image and messaging across all platforms.
- Develop activities to strengthen brand trust and loyalty.
5. Trade Marketing
- Support sales with materials and promotional campaigns.
- Coordinate with retailers and organize in-store displays and events.
Job Requirements
- Bachelor’s degree in Marketing or Business.
- 3 to 5 years of experience in marketing (preferably in detergents or FMCG).
- Excellent English (spoken and written)
- Good knowledge of the Egyptian market and consumer behavior.
- Strong communication and teamwork skills.
- Comfortable with numbers and analyzing data.
- Experience with social media and digital tools.
