Skills And Tools:
- Develop integrated digital media strategies.
- Prepare and deliver presentations.
- Coordinate the implementation of digital media plans.
- Create and manage digital campaign budgets.
- Negotiate and purchase digital advertising space.
- Collaborate with internal departments to deliver fully integrated campaigns.
- Track digital campaign performance.
- Analyze campaign metrics, prepare performance reports, and provide recommendations.
- Monitor market trends and identify new digital opportunities.
- Experience with campaign management and ad serving technology, including Google Analytics.
- Deep knowledge of paid search, display advertising, SEO, and social media advertising.
- Analytical thinking and problem-solving abilities.
- Organizational and time management skills.
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