Marketing Manager

job summary:

the Marketing Manager is responsible for developing and executing digital marketing strategies to increase sales and enhance brand awareness, this role involves managing and analyzing marketing campaigns, creating engaging content and collaborating with cross-functional teams, the ideal candidate should have strong marketing skills, creativity and analytical thinking.

 Key Responsibilities:

• Develop and implement comprehensive marketing strategies aligned with business objectives.
• Lead and manage the internal marketing team, ensuring high performance and collaboration.
• Plan and oversee digital marketing campaigns including SEO, SEM, email, and social media.
•  Coordinate with the Ecommerce Manager to align marketing efforts with product launches and promotions.
•  Analyze market trends, customer insights, and campaign performance to optimize marketing ROI.
•  Manage the marketing budget and allocate resources effectively across channels.
•  Ensure brand consistency across all touchpoints and marketing materials.
•  Collaborate with external partners, influencers, and media when needed.
•  Prepare regular reports and presentations for senior management.
• stay up to date with industry trends and best practices.
• Manage paid marketing campaigns on platforms like Facebook and google to increase brand awareness and sales.
• work with sales and development teams to achieve shared goals.