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Job Description
- Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
- Screening and evaluating compiled reports on vendors, new trends, collaterals samples, specialized events and magazine in addition to recommending options for SVC.
- Collect and analyze data on customer demographics, preferences, needs, to identify potential markets and factors affecting demand.
- Evaluate methods and procedures for collecting data, such as surveys, opinion polls, or questionnaires, or arrange to obtain existing data.
- Managing conferences and events logistics as well as the compiling and production of related reports.
- Work with marketing data to develop customized sales tools.
- Developing written content about SVC to be used in various channels; events, awards, media, etc.
- Developing of marketing collaterals’ concepts in addition to production ex: Brochures, Ads, Calendars, Banners, etc.
- Conduct market research to find answers about consumer requirements, habits and trends
- Brainstorm and develop ideas for creative marketing campaigns
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas (content development and optimization, advertising, events planning etc.)
- Liaise with external vendors to execute promotional events and campaigns
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, e-mail, TV etc.)
- Assist in analyzing marketing data (campaign results, conversion rates, traffic etc.) to help shape future marketing strategies
- Undertake individual tasks of a marketing plan as assigned
Job Requirements
- Bachelor's degree in marketing, Business Administration, or a related field.
- 1-3 years of experience in Marketing Field is a must
- Proven experience as marketing specialist or similar role
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/social media etc.) and market research methods
- Creative and innovative mindset.
- Well-organized and detail oriented
- Ability to work independently and as part of a team.
- Proficiency in relevant marketing tools (e.g., Google Analytics, social media platforms).
- Demonstrable experience in marketing data analytics and tools
- Knowledge of HTML, CSS and web development tools (e.g. Dreamweaver) desired
- Well-organized and detail oriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- BSc/BA in marketing, communications or equivalent