Performance Marketing Specialist
almentor -
Maadi, CairoPosted 3 years ago26Applicants for1 open position
- 24Viewed
- 6In Consideration
- 17Not Selected
Job Details
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Job Description
- Provide reporting including insights and ROI on campaign spend
- Work collaboratively across the marketing team, to deliver integrated marketing campaigns across channels and campaigns
- Create media plans, structure, and optimize campaigns to maximize learnings and reach client goals on channels such as Facebook, Google (Search and App Campaigns), Apple Search Ads, Snapchat, TikTok, and many more.
- Take responsibility for overall performance and client growth, creating alignment within the client team, and leading weekly meetings as Account Lead for clients.
- Collaborate with our creative team to produce, test, and learn from data-driven creatives.
- Stay up-to-date with new trends within performance marketing and independently learn new tools and tactics.
- Spot trends and identify opportunities to continuously add business value.
- Deliver weekly, monthly and quarterly reports to turn performance marketing data into meaningful insights
Job Requirements
- Advanced Google analytics skills
- Proficient with Google Ads, Linkedin, YouTube, Twitter, Facebook Ads, and Programmatic Ads
- Proven experience implementing complex PPC & display campaigns
- Desirable but not required - Adwords qualified
- Good knowledge of brand and branding
- Experienced in dealing with social media engagement
- Strong understanding of social media matrix
- Acquainted with social media buying/booking/posting especially the following platforms: Facebook, Twitter, Instagram, Snap Chat, & YouTube
- Ability to identify trends and turn insights into actions.
- Good analytical skills
- Good command of English and Arabic writing skills
