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Job Description
Loba is a distinguished skincare brand based in the UAE. Loba is the culmination of a collaborative effort between various cosmetics factories in the UAE, dedicated to delivering exceptional skincare solutions crafted with utmost care and precision.
We are looking for a talented “ Senior Performance Markting”
Key Responsibilities:
Performance Marketing:
- Develop and execute data-driven performance marketing strategies to increase brand visibility and drive customer acquisition.
- Utilize analytics tools to measure campaign effectiveness and optimize for maximum ROI.
SEO:
- Lead SEO efforts to improve organic search ranking and drive targeted traffic to our website.
- Conduct keyword research, optimize on-page content, and collaborate with content creators to enhance overall website SEO.
Lead Generation:
- Implement lead generation initiatives across various channels to capture potential prospects.
- Collaborate with cross-functional teams to create compelling campaigns and content that resonate with the target audience.
CRM and Marketing Automation:
- Implement and manage CRM systems to track leads, customer interactions, and sales performance.
- Develop and execute marketing automation workflows to streamline lead nurturing and customer engagement processes.
Google AdWords:
- Design and manage effective Google AdWords campaigns to increase online visibility and drive targeted traffic.
- Continuously optimize ad campaigns based on performance metrics and market trends.
Job Requirements
Qualifications:
- Proven experience in performance marketing, SEO, lead generation, CRM, and marketing automation.
- Demonstrated success in developing and executing successful Google AdWords campaigns.
- Strong analytical skills with the ability to interpret data and make informed decisions.
- Excellent communication and interpersonal skills.
- Female candidates only. Previous experience in the beauty industry is a plus.
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