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Job Description
Heggy Group team are looking to hire a Full Time ‘Marketing Manager for the following brands:
- Prima Gold
- Luisa Spagnoli
- Moreschi
- Via Milano
- Plan & develop marketing seasonal strategies, promotional events, and online campaigns.
- Manage and coordinate digital marketing campaigns, including social media, email marketing, and search engine optimization (SEO).
- Perform Media Buying for all social media accounts.
- Manage all brands PR activities.
- Responsible for designing artwork for social media usage.
- Responsible for all designing banners, signs, window stickers, catalogues, and etc
- Events planning and execution.
- Conduct market research to identify consumer trends, competitor analysis, and target audience demographics to inform marketing strategies.
- Develop compelling and visually appealing marketing collateral, including advertisements, catalogues, and online content.
- Monitor and analyse key performance indicators (KPIs) to evaluate the effectiveness of marketing campaigns and make data-driven decisions.
- Build and maintain strong relationships with media outlets, influencers, and industry partners to secure press coverage and strategic partnerships.
- Oversee the budget for marketing activities, ensuring cost-effective usage of resources while maximizing return on investment (ROI).
- Stay up-to-date with industry trends and best practices in fashion marketing, and proactively implement relevant innovations to stay ahead of the competition.
- Collaborate cross-functionally with other departments to align marketing efforts with overall business objectives.
Job Requirements
- Experience: 2 to 5 years
- Bachelor’s degree in marketing, Business Administration, or a related field.
- Fluent in spoken and written English and Arabic
- Excellent communication skills
- Excellent writing skills
- Strong project management skills, with the ability to prioritize and handle multiple projects simultaneously.
- Proficiency in marketing software and tools, such as Google Analytics, CRM systems, and graphic design software.
- High level of creativity and a keen eye for detail.
