-Haram, GizaPosted 2 months ago
95Applicants for1 open position
- 28In Consideration
- 22Not Selected
Skills And Tools:
- Conceive and develop efficient and intuitive marketing strategies.
- Organize and oversee advertising/communication campaigns (social media, TV etc.), exhibitions and promotional events.
- Conduct market research and analysis to evaluate trends, brand awareness and competition ventures.
- Conduct market research to find answers about consumer requirements, habits and trends.
- Maintain relationships with media vendors and publishers to ensure collaboration in promotional activities.
- Brainstorm and develop ideas for creative marketing campaigns.
- Liaise with external vendors to execute promotional events and campaigns.
- Monitor the progress of campaigns using various metrics and submit reports of performance.
- Analyse sales funnels and customer intent.
- Measure ROI of online and offline advertising campaigns.
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement.
- Track email campaign metrics (delivery, open, click-through rates).
- Monitor budget distribution and performance of paid ad campaigns.
- Conduct competitive research and analyse benchmarking data.
- Recommend website and campaign optimizations.
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc).
- Work closely with sales and marketing teams to identify opportunities for new client acquisition.
- Collaborate with managers in preparing budgets and monitoring expenses.
- Collaborate with marketing and other professionals to coordinate brand awareness and marketing efforts.
- Proven experience as a marketing specialist or similar role
- Work experience as a Marketing Analyst or similar role
- Good understanding of market research techniques, data analysis and statistics methods
- Thorough knowledge of strategic planning principles and marketing best practices
- Thorough understanding of marketing elements (including traditional and digital marketing such as SEO/Social media etc.) and market research methods
- In-depth understanding of SEM campaign strategies and SEO practices
- Experience in Digital and technical marketing.
- Demonstrable experience in marketing data analytics and tools
- Solid computer skills, including MS Office, marketing software and applications (Web analytics, Google Adwords etc.)
- Well-organized and detail oriented
- Exceptional communication and writing skills
- Commercial awareness partnered with a creative mind
- BSc/BA in marketing, communications, business administration or relevant discipline
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