Business development specialist (Construction / Hospitality industry)

Full Time

On-site

Cubic -
New Cairo, CairoPosted 1 year ago

6Applicants for1 open position

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Job Description

Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
Build strategic relationships and partner with key industry players, agencies and vendors.
Deploy successful marketing campaigns and own their implementation from ideation to execution.
Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis.
Produce valuable and engaging content for our website and blog that attracts and converts our target groups.
Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely.
Oversee and approve marketing material, from website banners to hard copy brochures and case studies.
Measure and report on the performance of marketing campaigns, gain insight and assess against goals.
Analyze consumer behavior and adjust email and advertising campaigns accordingly.
Collaborating with sales, marketing, advertising, product design and product development team members to planning promotional marketing campaigns
Assisting with the design, negotiation and placement of billboards, traditional media ads on TV and radio, social media ads and email blasts
Producing a brand style guide that best captures the company or client’s voice and mission..
Meeting with clients to discuss brand guidelines, goals, budget and timelines..
Conducting market research to determine a target audience’s needs, wants, habits, interests and other relevant factors used in creating targeted marketing campaigns.
Reviewing the progress and success of a campaign, making adjustments or pitching ideas for new campaigns as necessary

Job Requirements

Bachelor’s degree (or equivalent) in marketing, business, or related field
Experience in content development and website design
Experience with relevant markets and trends
Effective writing, speaking, presenting and active listening skills
Proven work experience as a Marketing strategist or Marketing manager
Good interpersonal skills, including the ability to collaborate with management, team members, clients and customers where applicable
Familiarity with content management systems, webpage analytics, customer relationship management and other relevant software
Data analysis, critical thinking, problem-solving and decision-making
Understanding of industry best practices
Creativity, adaptability and familiar with current marketing trends
Excellent collaboration and teamwork skills
Project management skills, like goal-setting and deadline management
Great organization, time management and prioritization abilities
Comfortable in high-pressure and fast-paced environments