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Social Media Specialist

Pinnacle Brief Consultancy
Cairo, Egypt
Posted 12 days ago
45Applicants for2 open positions
  • 28Viewed
  • 22In Consideration
  • 22Not Selected
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Job Details

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Job Description

Job Description

About Us:

Pinnacle Brief Consultancy is a dynamic and innovative firm specializing in [specific services, such as digital marketing, branding, PR, etc.]. We are seeking a talented and experienced Social Media Specialist to join our team and manage the social media presence of our F&B clients.

Role:

As a Social Media Specialist, you will be responsible for developing and implementing effective social media strategies to increase brand awareness, engage the target audience, and drive sales for our F&B clients.

Responsibilities:

  • Social Media Strategy:
    • Develop and execute comprehensive social media strategies aligned with the client's brand and marketing objectives.
    • Identify and track relevant social media KPIs.
  • Content Creation:
    • Create engaging social media content, including text, images, and videos.
    • Develop a content calendar to ensure consistent posting.
    • Collaborate with the creative team to produce high-quality visual content.
  • Community Management:
    • Respond to comments and messages promptly and professionally.
    • Foster a positive and engaged online community.
    • Monitor social media trends and industry news.
  • Social Media Advertising:
    • Plan and execute paid social media advertising campaigns.
    • Manage budgets and track campaign performance.
    • Optimize ad campaigns to maximize ROI.
  • Media Buying:
    • Negotiate and purchase media placements on social media platforms.
    • Monitor media budgets and ensure optimal spending.
  • Analytics and Reporting:
    • Track and analyze social media metrics to measure campaign performance.
    • Generate regular reports to share insights with clients.

 

What We Offer:

  • Opportunities for professional growth and development.
  • A dynamic and collaborative work environment.   
  • The chance to work with leading F&B brands.

 

Job Requirements

Qualifications:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • Proven experience in social media marketing, preferably in the F&B industry.
  • Strong understanding of social media platforms (Instagram, Facebook, TikTok, etc.).
  • Excellent written and verbal communication skills.
  • Strong analytical and problem-solving skills.
  • Experience with social media analytics tools.
  • Proficiency in using social media advertising platforms (Facebook Ads Manager, Instagram Ads Manager).
  • Experience in media buying and negotiation.

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