Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Plan & execute digital marketing strategist that aims at producing a positive ROI for our clients. It includes handling everything from competitor research, audience selection, to lead generation to customer value optimization as well as conversion rate optimization.
- Help identify target audiences and plan effective media campaigns
- Optimize plans and budgets according to the best media mix.
- Manage media buying campaigns across all social media and digital channels.
- Work with designers, copywriters, and social media specialist on assets used for paid media campaigns.
- Build strategies for account expansion on spending and performance.
- Optimize campaigns towards lower cost per KPIs and achieving what is promised in media plans is a must.
- Launch email marketing campaigns.
- Support the team with weekly updates on the latest trends in the digital marketing field.
- Analyze and report on the performance and efficiency of campaigns to improve Leads ( traffic, conversions and ROI).
- Work on website improvement and optimization for best performance.
- Research competitors' digital strategies and media sponsored used to improve client performance.
- Write proposals & Create media buying sheets.
Job Requirements
- Proven experience as Media Buyer or similar role; experience in digital media is preferred
- 5+ years of experience
- Experience with doing audience and buyer persona research
- Excellent communication skills.
- Teamwork and interpersonal skills for liaising with clients and colleagues
- Organizational and multitasking abilities
- Attention to detail
