Junior Brand Manager

COLORS -
Heliopolis, CairoPosted 2 years ago

65Applicants for1 open position

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Implement marketing strategies & action plans given by brand marketing manager to improve brand’s performance.
Coordinate, organize and ensure implementation of the operational in-store action plan to increase customer acquisition, retention, and satisfaction.
Assist in the development of the sales force development program.
Optimize service & in-store experience.
Reviews marketing related KPIs at the store on regular basis and brainstorm ideas for actions to be taken.
Understand local and key international competitors.
Understand the different stages and elements in the brand planning process and support the implementation of the plans.
Collects shopper observations from the stores to define actions that will attract new customers and old customers more often.
Be able to identify ways to change specific shopper behavior and exploit direct marketing techniques in store to drive increased sales.
Brainstorming and creating ideas for marketing campaigns
Coordinating promotional activities and events.
Helps with the production and performance of multimedia content.
Writing and proofreading creative copy.
Monitoring and preparing performance of marketing campaigns and insights for better actions to be taken.

Bachelor's degree in marketing, business administration from GUC/BUE/AUC.
Females Only.
1-2 years of experience in Brand Management / Marketing in Consumer Goods industry.
Experience in media planning, advertising, creative and concept development.
Extensive knowledge of marketing strategies, channels, and branding.
Exceptional analytical and problem-solving skills with strong time management and organizational abilities.
English Fluency is a Must