SEO/SEM Specialist

webSTDY -
Mohandessin, GizaPosted 5 years ago

96Applicants for1 open position

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Plan and execute all web, SEO/SEM, marketing database, and display advertising campaigns.
Maintain the company website on the first page in Google Search Engine at relevant keywords.
Plan, execute, and measure experiments and conversion tests.
Support the Social Media Manager in designing, building, and maintaining our social media presence.
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs.)
Collaborate with agencies and other vendor partners.
Increase the company's online presence and our client’s online presence.
Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities.
Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages.

More than 2 years of relevant experience with a proven track record in relevant roles
Bachelor’s degree, preferably AUC graduate
Experience with Google’s Keyword Tool and services including Google Analytics.
Proven success in link building and viral strategies.
The ability to deploy an effective local and long-tail search strategy
A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO.
A background in creating reports showing web analytics data and site evaluations
Excellent level of the English language
Bonus skills: HTML/CSS, Adobe Creative Suite
Proficiency in marketing automation and blogging software features in order to generate traffic, convert visitors into leads, and then nurture them (using dynamic workflows) into converted customers