Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
- Increase customer activations
- Generate marketing qualified leads
- Brainstorm new and creative growth ideas
- Work with tech to execute on growth ideas
- Handle design relationships
- Plan and execute all web, SEO/SEM, social media campaigns
- Build and maintain Company social media presence
- Measure and report performance of all digital channels and assess against goals (ROI and KPIs)
- Identify trends and insights, and optimize spend and performance based on the insights within the budget.
- Collaborate with Marketing Manager to evaluate customer segments and create customer segmentation groups for focused targeted marketing based on customer profiling
- Gather and share competitive insights related to marketing strategies by targeted competitors and recommend marketing strategies to counter off-set competitor marketing moves based on learned trends and insights
- Develop brand presence through digital channels
- Plan and effectively execute a social media strategy for generating demand for the services offered.
- Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
- Edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
- Optimize company pages within each platform to increase the visibility of company’s social content.
Job Requirements
- 2-5 years of experience
- Able to treat and manage client account throw digital platforms
- Strong ability to multitask and prioritize job-related responsibilities in a fast-paced and dynamic work environment
- Pay great attention to detail and focus on quality and results of campaigns (per technique, creative unit, and inventory) for all digital campaigns
