Head Of Marketing

E-Aswaq Misr - Smart Village, Giza

Applicants for
1 open position
Not Selected
Experience Needed:
More than 10 years
Career Level:
Senior Management (e.g. VP, CEO)
Job Type:
Full Time
1 open position
About the Job
  • Own the Marketing strategy, management, measurement, testing, and execution of the demand and lead generation activities of free and paid channels including SEO/SEM, direct mail, Social media, Third Party email, events etc.
  • Develop detailed campaign project plans, create briefs, and digital strategies, including campaign goals, messaging, calls to action, segmentation strategy, marketing distribution channels, and campaign schedule 
  • Driving customer registrations, customer spend (Share-of-Wallet) and high-quality sales leads
  • Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  • Brainstorm new and creative growth strategies
  • Drive brand awareness across all Categories and work closely with PR.
  • Own top-level business goals and drive the marketing team to meet its go-to-market objectives
  • Seek out ways to utilize marketing automation to improve processes and productivity
Job Requirements
  • Minimum 10+ years of Marketing with solid experience in managing digital marketing 
  • BS/MS degree in marketing or a related field 
  • Experience working in online Marketing fore-commerce & fast paced environment similar to a high tech-ops start-up with responsibility for leading influencing teams in a matrixed environment. 
  • Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
  • Strong analytical skills and data-driven thinking\
  • Up-to-date with the latest trends and best practices in online marketing and measurement
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