Social Media Specialist Content Creator

Alnafitha - Zamalek, Cairo

185
Applicants for
1 open position
164
Viewed
5
In Consideration
80
Not Selected
Experience Needed:
2 to 5 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Confidential
Vacancies:
1 open position
About the Job

Job Brief:

Reporting to the Digital Marketing Manager, the social media content creator will be responsible to grow our followers, engage and retain them, and help convert them into leads, customers, and active fans and promoters of our company. You should have command of best practices and trends in social media marketing, enjoy being creative, and understand how to both build and convert a digital audience.

 

Responsibilities:

  • Build and manage the company’s social media profiles and presence, including Facebook, Twitter, LinkedIn, and YouTube.
  • Create editorial calendars and syndication schedules
  • Plan and write engaging digital content in English as well as Arabic to support the social media strategy with the aim of driving acquisition and the conversion of web leads.
  • Write high-engagement social media content, campaigns, video scripts, ideas & presentations that are aligned with the content strategy.
  • Create shareable content appropriate for specific networks to both spread our brand and our content and links.
  • Day-to-day development of editorial content on social media platforms, including posts and discussion.
  • Listen and engage in relevant social discussion about our company, competitors, and/or industry, both from existing customers and leads and from brand new audiences that don’t yet know us.
  • Run regular social promotions and campaigns and track their success, ranging from Twitter chats, to LinkedIn conversations, as well as the content and links posted through these and other channels.
  • Work alongside other marketers and content producers to help distribute content that educates and entertains our audience.
  • Drive consistent, relevant traffic and leads from our social network presence.
  • Explore new ways to engage and new social networks to reach our target buyers.
  • Monitor trends in social media tools, applications, channels, design and strategy.
  • Proposes new ideas and concepts for social media content.
  • Track and report daily, weekly, monthly, and quarterly KPI's for the demand generation program.
  • Compile reports for management showing results (ROI)
Job Requirements

Requirements:

  • BA/BS degree or equivalent work experience.
  • 2-5 years of experience as a social media specialist
  • Fluent in both written and spoken Arabic and English
  • Extensive experience managing Google AdWords and Google Analytics with search, display, video, and social media advertising proficiency
  • Passion for creating and consuming new content types including graphics, blog posts and videos, and distributing these assets to our social community
  • Active and well-rounded personal presence on social media, with a command of each network and their best practices.
  • Great research, organizational, and learning skills
  • Excellent communicator and creative thinker, with an ability to use both data and intuition to inform decisions.
  • Excellent knowledge of social media platforms and approach for business
  • Understanding of Traditional and Digital Marketing principles. 
  • To be our ear to the ground to route the appropriate marketer, sales rep, and/or support rep to social conversations.
  • Solid experience in Adobe Creative Suite, video editing programs and lumen5 or similar.
  • Experience in demand generation marketing, inbound marketing, and blogging.
  • Having a knowledge in IT/ software industry
  • Experience in B2B marketing
  • Previous Experience in Saudi Market is a Plus 

Maximum Age: 30

Preferred gender: Any

About this Company

Alnafitha International founded since 1993 in Saudi Arabia is a leading independent provider of IT services and solutions.

Alnafitha provides consistent processes and tools combined with the right skills at the right time and place. We design IT solutions that... (More)

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