SEO Specialist (Digital Marketing Specialist) - KSA

Full Time

BREEV -
Riyadh, Saudi ArabiaPosted 5 years ago

92Applicants for10 open positions

69Viewed

1In Consideration
56Not Selected

Search other opportunities

Job Details

Experience Needed:

Career Level:

Education Level:

Salary:

Job Categories:

Skills And Tools:

Job Description

Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies
Optimize copy and landing pages for paid search engine marketing campaigns
Perform ongoing paid keyword discovery, expansion and optimization
Research and analyze competitor advertising links
Focus on improving SERPs for brand websites.
Implement SEO and paid advertising strategies for each brand.
Research and identify target keywords and implement them within content and paid advertising campaigns.
Content creation and optimization for websites, blogs, and other digital platforms as required.
Set up and manage PPC/CPC, remarketing, and social media advertising campaigns.
Monitor and report on KPI's, using Google Analytics, Adwords and social insight tools.
Generate monthly reports on SERPs and advertising engagement for each brand.
Plan, develop and implement our SEO strategy
Work towards organic search optimization and ROI maximization
Regularly perform thorough keywords research
Identify key SEO KPIs
Monitor redirects, click rate, bounce rate, and other KPIs
Prepare and present reports regularly
Identify our buyer personal to better target identified audiences
Identify problems and deficiency and implement solutions in a timely manner
Suggest improvements for process and productivity optimization
Work with web developers and marketing teams to properly implement SEO best practices
Stay up to date with the latest SEO and digital marketing latest trends and best practices
Translating campaign goals into strategic SEM tactics and effectively executing those tactics against the company strategy

Job Requirements

Desired Candidate Profile:

Great interpersonal and communication skills
Degree in relevant quantitative fields.
Ability to analyze data and provide evidence-based recommendations
1+ years of experience as Search Engine Marketing Specialist or similar role
1+ years of experience web analytics, marketing, and business development
Experience with A/B testing and other testing metrics
1+ years of hands-on experience managing pay-per-click accounts spending $10,000+/mo.
1+ years of experience in an online high-volume e-commerce environment.
1+ years of experience working with Google Analytics performing deep-dive analysis to drive
Experience with bid management tools, especially Google Adwords.
Experience with link building campaigns
Strong understanding of website analytics tools, including Google Analytics.
Strong written and verbal communication skills
Detail-oriented
Experience using Tag Manager and/or remarketing platforms is a plus
Experience with social media advertising is a plus.
Experience with SEO/SEM campaigns for e-commerce is a plus.
Working knowledge of HTML, CSS, and JavaScript development and constraints
BS/MS degree in Marketing or a quantitative, test-driven field
Proven SEO experience, including content creation, keyword research, and reporting.
Proven SEM experience managing ad campaigns across search engines, particularly Google.
Understanding of digital marketing and how SEO/SEM fits into larger marketing initiatives
Knowledge of technical aspects of SEO (HTML mark up, canonical URLs, etc) and the ability to implement as needed.
Experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
Proven SEM experience and success managing PPC campaigns across Google, Yahoo and Bing
Well-versed in performance marketing, conversion, and online customer acquisition
Up-to-date with the latest trends and best practices in search engine marketing
At least 1-year experience with Google Adwords, LinkedIn Ads or Facebook Ads: Campaign setup and management
Well knowledge in Graphic design and its programs
Languages: English and Arabic
MUST BE AN EXPERT IN ARABIC LANGUAGE