Social Media & DTC Growth Manage...
Cairo, Egypt
Social Media & DTC Growth Manager - ROLE BASED in EGYPT
Cairo, EgyptPosted 15 days ago19Applicants for1 open position
- 16Viewed
- 1In Consideration
- 6Not Selected
Job Details
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Job Description
Mivida USA is redefining clean skincare through our Amazon-first brand now expanding into TikTok Shop, Instagram Shop, and Shopify DTC. With strong organic traction, 3,000+ subscribers, and products ranked Top 50 in their category, we’re ready to own the direct relationship with our consumers and build a vibrant, loyal community.
- Launch and optimize Mivida’s TikTok Shop and Instagram Shop
- Own and manage our Shopify DTC website (product pages, bundles, offers, email capture)
- Build out email flows (welcome, abandon cart, post-purchase) and campaigns (Klaviyo or similar)
- Manage and scale Meta + TikTok paid ads with a focus on ROAS and CAC
- Engage and respond to customer comments and reviews across social platforms
- Collaborate with UGC team to create and publish content
- Drive the creation of a community-led brand, starting with followers, UGC, and feedback loops
- Collaborate with US Influencers and Content Creators
- Manage Amazon Posts
- Google Ads, Meta Ads
- Solid understanding of SEO
Job Requirements
You will launch and scale our social commerce and website channels, build a community around our brand, and create engagement that drives sales and loyalty
- Role Based in Egypt - Remote
- 3+ years in DTC performance marketing or growth
- Experience with TikTok Shop, Shopify, Klaviyo, Meta Ads
- Strong eye for UGC, visuals, and customer journey
- Fast, creative, data-literate, and highly autonomous
- Excellent Reporting & communication Skills
- Beauty Industry or CPG experience is Preferred
- Experience with Amazon, or similar E commerce Platform is a must
- Must be Fluent in English
- Please makes sure to respond properly and comprehensively to the questions
mivida is a fast growing brand. We need talents who are ready to drive business, grow with the business and put the effort. This role has a huge runway of growth within the business given fit to business and hardworking and drive for results
Success Metrics (KPIs)
- Launch TikTok/IG Shops in 60 days
- DTC revenue to $300K–$500K
- CAC < $25, ROAS > 3x
- Response rate to comments/reviews > 90% within 24 hrs
- 10K+ engaged social community by Q3 next year
