Marketing Account Manager
4level1 -
Maadi, CairoJob Details
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Job Description
The Marketing Account Manager will be responsible for managing client relationships and overseeing marketing campaigns from conception to execution.
This role involves:
- Client Relationship Management:
- Build and maintain strong relationships with clients, serving as their primary point of contact.
- Understand client objectives, business goals, and challenges to develop tailored marketing
strategies and solutions.
- Regularly communicate with clients to provide updates, gather feedback, and address any concerns or issues.
- Act as a trusted advisor to clients, offering strategic guidance and recommendations to achieve their marketing objectives.
2. Strategic Planning and Campaign Development:
- Collaborate with clients to develop marketing strategies aligned with their business objectives and target audience.
- Conduct research and analysis to identify market trends, competitor activities, and opportunities for growth.
- Develop comprehensive marketing plans, including messaging, positioning, tactics, and budget allocation.
- Present marketing proposals and recommendations to clients, incorporating feedback and revisions as needed.
3. Performance Monitoring and Reporting:
- Monitor campaign performance and key performance indicators (KPIs) to evaluate effectiveness and ROI.
- Analyze data and insights to make data-driven recommendations for optimization and improvement.
- Prepare regular reports and presentations for clients, highlighting campaign results, insights, and recommendations for future initiatives.
Job Requirements
- Bachelor's degree in Marketing, Business Administration, or related field.
- Proven experience (1-2 years) in account management or client services within a marketing agency or similar environment.
- Strong understanding of marketing principles, strategies, and tactics across various channels (digital, traditional, social media, etc.).
- Excellent communication skills, both written and verbal, with the ability to articulate complex ideas clearly and concisely.
- Exceptional organizational and time management skills, with the ability to manage multiple projects simultaneously and meet deadlines.
- Proficiency in project management tools, CRM software, and Microsoft Office suite.
