Job Details
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Job Description
- Develop optimization strategies that increase the company's search engine results rankings
- Research SEO keywords to use throughout the company's website and marketing materials
- Set measurable goals that demonstrate improvement in marketing efforts
- Monitor daily performance metrics to understand SEO strategy performance
- Efficiently communicate with other marketing professionals to align goals
- Collaborate with others within the marketing department to manage SEO strategy
- Write compelling and high-quality website content, including blog posts and page descriptions
- Update content and website links for maximum optimization and search engine rankings
Job Requirements
- Strong understanding of Search Engine Optimization (SEO) process and Search Engine Marketing (SEM).
- Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
- Experience working with popular keyword tools (GoogleAdword, WordTracker, Keyword Discovery, etc).
- Professional user of Google analytics and MOZ and other programs related to SEO and Adwords and PPC.
- Experience working with CMS and building/administering content in CMS environments.
- Knowledge of HTML/CSS and website administrations.
- Proficiency in English.
