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Digital Marketing Specialist

Askyadoc - Nasr City, Cairo

Digital Marketing Specialist

Askyadoc - Nasr City, CairoPosted 27 days ago
52Applicants for2 open positions
  • 34Viewed
  • 0In Consideration
  • 10Not Selected

Job Details

Experience Needed:
Career Level:
Education Level:
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Skills And Tools:

Job Description

  • Increase customer activations
  • Generate marketing qualified leads
  • Brainstorm new and creative growth ideas
  • Work with tech to execute on growth ideas
  • Handle design relationships
  • Plan and execute all web, SEO/SEM, social media campaigns
  • Build and maintain Company social media presence
  • Measure and report performance of all digital channels and assess against goals (ROI and KPIs)
  • Identify trends and insights, and optimize spend and performance based on the insights within the budget.
  • Collaborate with Marketing Manager to evaluate customer segments and create customer segmentation groups for focused targeted marketing based on customer profiling
  • Gather and share competitive insights related to marketing strategies by targeted competitors and recommend marketing strategies to counter off-set competitor marketing moves based on learned trends and insights
  • Develop brand presence through digital channels
  • Plan and effectively execute a social media strategy for generating demand for the services offered.
  • Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging, and audience identification
  • Edit, publish and share daily content (original text, images, video, or HTML) that builds meaningful connections and encourages community members to take action
  • Optimize company pages within each platform to increase the visibility of the company’s social content.


Job Requirements

  • Lead Generation
  • Bachelor Degree.
  • Experience working in dental education is a huge plus
  • Experience executing paid social media campaigns
  • Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  • Demonstrable social networking experience and social analytics tools knowledge
  • An ability to multitask and perform under tight deadlines
  • Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns
  • Familiarity with web design and content management systems

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