Social Media Specialist

We are seeking a passionate and creative Social Media Specialist to join our team and
help us amplify our brand presence and engagement across various social media
platforms. As a Social Media Specialist, you will play a pivotal role in developing and
executing impactful social media campaigns, crafting engaging content, and analyzing
social media data to drive strategic decision-making.

Responsibilities:
 Develop and execute social media campaigns aligned with overall marketing
goals and objectives
 Create and curate engaging and shareable content across various social media
platforms, including Facebook, Twitter, Instagram, LinkedIn, and others
 Manage and optimize social media profiles, ensuring consistent branding and
messaging
 Engage with followers, respond to comments and messages, and foster a
positive online community
 Monitor social media trends, identify relevant opportunities, and adapt strategies
accordingly
 Analyze social media data using analytics tools to track campaign performance,
measure engagement, and gain valuable insights
 Collaborate with other marketing teams to integrate social media efforts into
broader marketing initiatives
 Stay up-to-date on the latest social media trends, tools, and best practices