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Job Description
- Develop and execute comprehensive marketing strategies to promote Intergroup’s products and services across multiple business sectors.
- Coordinate and implement marketing campaigns, ensuring alignment with company objectives and brand guidelines.
- Conduct market research to identify trends, customer needs, and competitive landscape, providing actionable insights to inform marketing initiatives.
- Collaborate with cross-functional teams, including sales, product development, to create cohesive and impactful marketing materials.
- Manage digital marketing efforts, including social media, email campaigns, and website content, to enhance online presence and engagement.
- Organize and participate in promotional events, trade shows, and exhibitions.
- Maintain and update marketing databases, ensuring accuracy and relevance of information.
- Assist in the development of marketing collateral such as brochures, presentations, and advertisements.
Job Requirements
- Bachelor’s degree in Marketing, Business Administration, Communications, or a related field.
- 3 to 5 years of proven experience in a marketing role.
- Strong understanding of marketing principles, digital marketing, and campaign management.
- Written and verbal communication skills in English.
- Demonstrated ability to manage multiple projects and meet tight deadlines.
- Proficiency in using marketing software and tools, such as CRM systems, email marketing platforms, and analytics tools.
- Experience with social media management and content creation.
- Ability to work effectively both independently and as part of a collaborative team.