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Social Media Data Analyst

Cairo, Egypt

Social Media Data Analyst

Cairo, Egypt
Posted 17 days ago
110Applicants for1 open position
  • 23Viewed
  • 0In Consideration
  • 0Not Selected

Job Details

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Job Description

The role of a social media data analyst involves analyzing and interpreting data related to user engagement and performance on social media platforms. This position is typically assigned in companies and organizations that are focused on achieving their marketing goals and enhancing their digital presence through social media channels. A social media data analyst is responsible for performing the following tasks:

1- Data Collection: The analyst collects data related to the performance of social media platforms and user interactions on them. This includes data on follower counts, likes, comments, share ratios, and other forms of engagement.

2- Data Analysis: The analyst utilizes statistical analysis tools and techniques to understand and interpret the collected data. They analyze trends and patterns in the data and identify factors that impact the performance of social media platforms.

3- Reporting and Notifications: The analyst prepares regular reports summarizing the data and key analysis findings. These reports include conclusions and recommendations that can be used to improve performance on social media platforms. It may also involve providing immediate notifications to management and marketing teams regarding important trends or notable changes in performance.

4- Competitive Analysis: The analyst also monitors and analyzes the performance of social media platforms for competing companies or organizations. They gather data on their competitors' engagement metrics, identify strengths and weaknesses, and provide insights for improving their own social media strategies.

Overall, the role of a social media data analyst is crucial in helping companies make informed decisions, optimize their social media presence, and drive their marketing efforts effectively.


Job Requirements


A social media data analyst position requires a set of skills and knowledge to effectively perform the required tasks. Here are some common requirements for this role:

1- Analysis and Statistical Skills.

2- Data Management.

3- Social Media Platforms.

4- Data Visualization.

5- Programming and Data Querying: Basic programming skills and knowledge of querying languages (e.g., SQL) are valuable for data extraction, transformation, and analysis. Proficiency in Python or R is advantageous.

6- Business and Marketing Acumen.

7-Communication and Reporting.

8- Attention to Detail.

9- Adaptability and Continuous Learning: The field of social media analytics is dynamic and constantly evolving. The ability to adapt to new tools, techniques, and platforms, as well as a willingness to learn and stay updated, is essential.

10- experience in the same field.


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