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Job Description
Key Responsibilities:
- Develop and implement comprehensive social media strategies to increase brand awareness, engagement, and traffic across various social media platforms .
- Create engaging, on-brand content including text, image, and video, tailored for each platform, to attract and maintain a loyal audience.
- Monitor and respond to comments, messages, and reviews in a timely and professional manner, fostering a positive and interactive online community.
- Collaborate with the marketing team to align social media efforts with overall marketing objectives and campaigns.
- Analyze social media data and metrics to evaluate the success of campaigns and strategies, and generate reports to demonstrate ROI and propose improvements.
- Stay updated on industry trends, new social media platforms, and emerging technologies to incorporate innovative strategies into our social media efforts.
Job Requirements
- experience as a Social Media Specialist or similar role.
- In-depth knowledge of various social media platforms, trends, best practices, and advertising techniques.
- Strong writing and communication skills, with the ability to craft compelling and effective content for different target audiences.
- Proficiency in social media management and analytics tools
- Excellent organizational and multitasking skills, able to manage and prioritize multiple projects and deadlines effectively.