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Job Description
- Design and execution of a complete integrated communication and content plan
- Interface with agencies to deliver required results and campaigns.
- Develop relevant content to deliver the brand promise.
- Design a communication channel strategy
- Establish a brand in the ecosystem.
- Promote our products and services during events
- Coordinate the design of promotional material and distribution in online and offline channels
- Plan interviews and press conferences
- Produce marketing copy for our website
- Craft and send regular newsletters with company updates
- Track ROI for marketing campaigns
- Network with industry experts and potential clients to drive brand awareness
- Gather customer feedback to inform sales and product teams
Job Requirements
- Proven work experience as a Marketing Communications Specialist or similar role
- Familiarity with B2B and B2C marketing segmentation and relevant content creation
for advertising campaigns - Hands-on experience with web content management tools such as email marketing
Proficiency in MS Office - Knowledge of SEO techniques and Google Analytics
- Experience with building and tracking marketing campaigns on social media
- Excellent verbal and written communication skills
- Good presentation skills
- Creative content development to drive product adoption and growth
- Solid interpersonal communication and project management skills
- BSc in Marketing, Communications, Public Relations or relevant field
