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Digital Marketing Specialist

Al Ahly Medical Company
Giza, Giza
Posted 2 months ago
219Applicants for1 open position
  • 65Viewed
  • 0In Consideration
  • 1Not Selected
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Job Details

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Job Description

  • Develop, implement and manage our social media strategy for all the assigned accounts.
  • Generate, edit, publish and share daily content (original text, images, video, GIF) to all the assigned pages, platforms and website.
  • Set up and optimize company pages within each platform to increase the visibility of company’s social content
  • Use social media analysis (such as social bakers) to analyze pages performance against competitors.
  • Stay up to date with the latest social media best practices and technologies
  • Communicate with bloggers, influencers, and community groups via social media to create a strong network
  • Moderate all user-generated content in line and according to the KPIs set in the marketing strategy.
  • Create editorial calendars for each page according to the marketing strategy. 
  • Continuously improve by capturing and analyzing the appropriate social data/metrics, insights and best practices.
  • Collaborate with other departments (medical operations, call center, etc.) to manage reputation, identify key players and coordinate actions

Job Requirements

  • BSC degree of any discipline
  • 1-2 years of experience as a Digital marketing specialist or similar role.
  • Excellent copywriting skills.
  • Adequate knowledge of web design, web development, SEO.
  • Good understanding of social media KPIs.
  • Excellent knowledge of Facebook, Twitter, LinkedIn, Pinterest, Instagram, Google+ and other social media best practices
  • Excellent knowledge of developing and managing ads on different platforms such Facebook, Instagram, YouTube, as well as SEM.
  • Positive attitude, detail and customer oriented  with good multitasking and organizational ability
  • Fluency in English

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