Marketing Communication Specialist

Setio - Nasr City, Cairo

18
Applicants for
1 open position
14
Seen
3
Shortlisted
7
Rejected
Experience Needed:
More than 3 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Salary:
Negotiable
Education Level:
Bachelor's Degree at least
Languages:
Arabic, English
Vacancies:
1 open position
About the Job
  • Setio is a mobile application designed to help busy parents living in Egypt to find nearby, trained, well-educated and legally verified babysitters to sit their kids from 2 hours to full day, whenever they need to.
  • Setio owned and managed by The Application Lab, a startup based in Nasrcity, Cairo. started in Dec 2016, we’re digital innovative products developers, with high level of passion in technology & marketing.
  • We’re looking for a qualified passionate Marketing Communication Specialist with high level of communication, networking and leadership skills.

He/She be responsible for:

  • Create and execute a master content strategy and plan for all divisions and regions served, based on the business strategy.
  • Coordinate the design of promotional material and distribute in online and offline channels
  • Promote content on our blog and social networks (Facebook, Twitter, LinkedIn, Instagram…etc.) and monitor engagement (e.g. comments and shares).
  • Set and deliver on tangible KPI's from website, blog and social networks (Referrals, ROI, fan growth, engagement, lead generation, SEO)
  • Track and monitor the effectiveness and success of online and offline initiatives using relevant monitoring tools; generate analytics reports and effectively tweak social strategy and content based on analytics
  • Join social media groups and professional platforms to discuss industry-related topics and stay up to date with industry trends and inform other stakeholders on required.
  • Network and sustain good relations with local, regional and international media and key industry influencers, thought leaders and event creators.
  • write press releases, articles, emails, speeches. And plan interviews and press conferences.
  • Craft and send regular newsletter to the customers.
  • Work closely with various teams, freelancers, to optimize conversions with relevant and targeted content and landing pages.
  • Gather the customer feedback to be handled and informed from other teams.
Job Requirements
  • 3+ Years proven work experience in Marketing/Digital field.
  • Familiarity with B2B and B2C advertising campaigns.
  • Proficiency in MS Office.
  • Knowledge of SEO, Google Analytics, Marketing Measurement tools.
  • Experience with marketing campaigns on social media.
  • Excellent verbal and written communication skills.
  • Near-native mastery of English and Arabic with impeccable bilingual writing skills.
  • Portfolio of published articles and conducted events.
  • Good presentation skills
  • BSc in Marketing, Communications, Public Relations or relevant field.
About this Company

Setio is a mobile application designed to help busy parents living in Egypt to find nearby, trained, well-educated and legally verified babysitters to sit their kids from 2 hours to full day, whenever they need to.

Setio owned and managed by The Application Lab, a... (More)

See all Careers and Jobs at Setio
Hiring?
Signup for an employer account and Post your Jobs!