- Experience Needed:
- More than 3 years
- Career Level:
- Experienced (Non-Manager)
- Job Type:
- Full Time
- Education Level:
- Bachelor's Degree at least
About the Job
- Setio is a mobile application designed to help busy parents living in Egypt to find nearby, trained, well-educated and legally verified babysitters to sit their kids from 2 hours to full day, whenever they need to.
- Setio owned and managed by The Application Lab, a startup based in Nasrcity, Cairo. started in Dec 2016, we’re digital innovative products developers, with high level of passion in technology & marketing.
- We’re looking for a qualified passionate Marketing Communication Specialist with high level of communication, networking and leadership skills.
He/She be responsible for:
- Create and execute a master content strategy and plan for all divisions and regions served, based on the business strategy.
- Coordinate the design of promotional material and distribute in online and offline channels
- Promote content on our blog and social networks (Facebook, Twitter, LinkedIn, Instagram…etc.) and monitor engagement (e.g. comments and shares).
- Set and deliver on tangible KPI's from website, blog and social networks (Referrals, ROI, fan growth, engagement, lead generation, SEO)
- Track and monitor the effectiveness and success of online and offline initiatives using relevant monitoring tools; generate analytics reports and effectively tweak social strategy and content based on analytics
- Join social media groups and professional platforms to discuss industry-related topics and stay up to date with industry trends and inform other stakeholders on required.
- Network and sustain good relations with local, regional and international media and key industry influencers, thought leaders and event creators.
- write press releases, articles, emails, speeches. And plan interviews and press conferences.
- Craft and send regular newsletter to the customers.
- Work closely with various teams, freelancers, to optimize conversions with relevant and targeted content and landing pages.
- Gather the customer feedback to be handled and informed from other teams.
About this Company
Setio is a mobile application designed to help busy parents living in Egypt to find nearby, trained, well-educated and legally verified babysitters to sit their kids from 2 hours to full day, whenever they need to.
See all Careers and Jobs at Setio
Setio owned and managed by The Application Lab, a...