SEO/SEM Specialist

Cord Digital - Mohandessin, Giza

Applicants for
1 open position
Experience Needed:
More than 3 years
Career Level:
Experienced (Non-Manager)
Job Type:
Full Time
Negotiable, Bonus According to Results
1 open position
About the Job
  • Oversight and management of onsite and offsite SEO resources
  • Improve our company and our clients website usability and increase the websites authority
  • Improve a company’s and our clients company’s organic search results.
  • Perform keyword research in coordination with client business objectives to optimize existing content and uncover new opportunities
  • Provide SEO analysis and recommendations in coordination with elements and structure of websites and web pages
  • Provide recommendations and execute strategies for content development in coordination with SEO goals – general and keyword specific
  • Administer search engine programs (XML sitemaps, shopping feeds, webmaster tools) for purposes of diagnostic reporting on client projects
  • Help to create and support marketing content to socialize and use for social media purposes (e.g. customer videos briefs, customer case studies, blog posts, posts from analysts and customers)
  • Implement link building campaigns in coordination with client SEO goals
  • Assist in development and execution of communication/content strategies via social communities in coordination with SEO goals
  • Keep pace with SEO, search engine, social media and internet marketing industry trends and developments
  • Research and administer social media tools in support of clients’ social media strategy
  • Monitor and administer web analytics dashboards, reports and key reporting tools, and point out key areas of importance in accordance client goals
  • Monitor and evaluate search results and search performance across the major search channels
  • Communication to team and management on project development, timelines, and results.
  • Comfortable working with API’s, KPIS and advanced & integrated reporting.
  • Checking the dead and broken links for the company and clients websites.
  • Monthly optimizing our website pages and our clients website pages.
  • Evaluate product offering, traffic, landing page quality, content, design, security, payment options, shipping options, demographics of prospective customers when determining keywords and campaigns.
  • Run pay-per-click campaigns. And adjust PPC campaigns as needed.
  • Write effective headlines, body copy, and websites. (Meta tags-Meta description).
  • Write English & Arabic blogs and articles that meet SEO Guidelines.
  • Run Google Adwords campaigns.
Job Requirements
  • Strong understanding of Search Engine Optimization (SEO) process and Search Engine Marketing (SEM).
  • At least 2 years of experience in Search Engine Marketing (SEM) and Search Engine Optimization (SEO).
  • Not less than 3 years working experience in Digital marketing.
  • Experience with website analysis using a variety of analytics tools including Google Analytics as well as internal reporting tool.
  • Experience working with popular keyword tools (GoogleAdword, WordTracker, Keyword Discovery, etc).
  • Professional user of Google analytics and MOZ and other programs related to SEO and Adwords and PPC.
  • Experience working with CMS and building/administering content in CMS environments.
  • Desired: Knowledge of HTML/CSS and website administrations.
  • Proficiency in English.
About this Company

CORD Digital is a Business Services Company Ltd, with a slogan of Communicate & Globalize.divided into 2 parts
Communicate includes Digital Marketing, Multimedia, Graphic Designs, Web solutions.
Globalize includes Outsourcing & Franchising.

Founded in... (More)

See all Careers and Jobs at Cord Digital
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