Job Details
Experience Needed:
Career Level:
Education Level:
Salary:
Job Categories:
Skills And Tools:
Job Description
Location: Cairo, Egypt Type: Full-Time (5 days on site + 1 day from home)
Brands: Gioia, Bronze, Xced, Blaze, Dazye
We’re looking for a strategic, creative, and hands-on Marketing Manager to lead the full-stack marketing efforts for five distinct brands under one growing house:
- Gioia – Luxury lingerie and homewear
- Bronze – Beachwear and lightweight outerwear
- Xced – Elevated cotton basics: hoodies, t-shirts, and sweatpants
- Blaze – High-performance sportswear
- Dazye – A dynamic lifestyle hub tying it all together
You’ll own the full marketing pipeline—from brand strategy and social media campaigns to offline activations, events, and partnerships. We need someone with vision, execution power, and the flexibility to adapt to different brand tones and target audiences.
What You’ll Do
Strategic Planning
- Develop and execute tailored marketing strategies for each brand across digital and offline channels
- Plan and manage annual marketing calendars, campaigns, product launches, and seasonal pushes
Digital Marketing
- Oversee content creation and growth for Instagram, Facebook, TikTok & more
- Lead email marketing, influencer outreach, and paid ad campaigns
- Manage website banners, blog content, and SEO collaboration with our web team
Offline & Experiential
- Plan and execute brand events, pop-ups, retail activations, and cross-brand collaborations
- Build relationships with lifestyle partners, media, gyms, stylists, and venues to maximize exposure
- Support product seeding and PR gifting strategies
Creative & Brand Management
- Ensure visual and verbal consistency across all channels
- Work closely with designers, photographers, and content creators to deliver campaigns that resonate
- Collaborate with founders and brand heads to bring each brand’s voice to life
Performance & Reporting
- Track KPIs across all marketing efforts, analyze what’s working, and iterate quickly
- Report on ROI per campaign/brand
Perks
- Work across 5 fast-growing, style-forward brands
- High ownership and creative freedom
- Team of passionate, energetic creatives
- Flexible and dynamic work environment
- Employee discounts across all brands
Job Requirements
You Should Have
- 3+ years of experience in marketing (fashion/lifestyle industries a big plus)
- Proven experience building and executing both digital and real-world campaigns
- Strong knowledge of social media trends, influencer culture, and brand storytelling
- Exceptional communication skills and leadership abilities
- Ability to juggle multiple brand identities without losing quality or cohesion
- A “get-it-done” mentality — you're both the thinker and the doer
- Fluent English is a Mus
Bonus Points If You:
- Have experience managing fashion, fitness, or beauty brands
- Are a Canva/Photoshop/Meta Ads wizard
- Have a solid network in Egypt’s creative, fashion, or fitness communities
- Love the idea of working in a high-growth, creative environment
