Plan and execute all web, SEO/SEM, social media campaigns
Build and maintain Company social media presence
Measure and report performance of all digital channels and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights within the budget.
Brainstorm new and creative growth ideas.
Collaborate with agencies and other vendor partners if there.
Manage all digital campaigns, including search engine marketing (Social media Ads, Google AdWords and onsite search)
Collaborate with Marketing Manager to evaluate customer segments and create customer segmentation groups for focused targeted marketing based on customer profiling
Gather and share competitive insights related to marketing strategies by targeted competitors and recommend marketing strategies to counter off-set competitor marketing moves based on learned trends and insights
Generate marketing qualified leads.
Develop brand presence through digital channels
Plan and effectively execute a social media strategy for generating demand for the services offered.
Manage the SEO on all online channels.
Build and execute social media strategy through competitive research, platform determination, benchmarking, messaging and audience identification
Edit, publish and share daily content (original text, images, video or HTML) that builds meaningful connections and encourages community members to take action
Optimize company pages within each platform to increase the visibility of company’s social content.
More than 2 years
Education: BSc in Marketing, English, Journalism or related field.
Excellent Arabic & English writing and language skills.
Good analytical and project management skills
Professional Knowledge Proven working experience in social media marketing or as a digital media specialist
Outstanding ability to think creatively, strategically , and identify and resolve problems
Organized and able to meet deadlines consistently.
Prior experience in content marketing, content growth and SEO
Excellent written and verbal communication skills and must have a thorough understanding of social media management and strategy.