Dental Marketing Content Writer

The ideal candidate possesses a passion for writing and innovative ability to create successful marketing programs and aid in creating company growth. From researching, compiling, writing, and editing dental-industry subject matter to explaining scientific and technical ideas in simple terms, our marketing copywriters produce copy for our online platforms to promote company products and services.

Responsibilities

• Carry out assigned copywriting initiatives by generating and expressing scientific and dental ideas in simple terms for print, and online delivery mediums.
• Author articles, advertisements, web copy, video scripts, social media, and other informative and promotional materials determined to further program objectives.
• Adhere to branding guidelines to ensure consistency of top-level messaging across formats.
• Adhere to process workflows with regard to efficiency, effectiveness, and synergy across mediums; identify and suggest changes to processes where potential improvements are noted.
• Participate in ideation and revision of product-related or entity-related copywriting content in accordance with the target audience, company requirements, and stakeholder demands.
• Engage with subject matter experts and other stakeholders to understand the attributes and specifications of assigned products and services; the expectation is to become a subject matter expert in time.