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WUZZUF - Maadi, Cairo
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As Head of Marketing, you will be leading and managing our marketing function which serves multiple online service platforms including WUZZUF and FORASNA.
WUZZUF is Egypt’s #1 recruitment platform for highly educated university graduates and experienced professionals, while FORASNA is Egypt’s #1 recruitment platform for middle- and basic-educated workforce and blue collars. Combined, they served 25,000+ companies advertise 1 million+ vacancies and hire 250,000+ Egyptians over the past few years. On a monthly basis, more than 1 million users visit our platforms looking for work in Egypt.
We’re also one of Egypt’s fastest growing and best-funded tech companies with top-tier VC investors from Silicon Valley and Europe.
Your role will be to help us further grow our reach, helping more companies with their hiring and more people finding work. The ideal candidate should have experience handling both online and offline marketing activities, and both consumer (B2C) and enterprise marketing (B2B).
In addition to having experience in building and managing teams across many marketing functions including Brand Marketing, Marketing Communications, Performance Marketing, Digital Marketing, Content Marketing, Product Marketing, Retention and Engagement, CRM, Demand Generation, Customer Acquisitions, Email Marketing, both ATL and BTL Campaigns, PR, Social Media, SEO/SEM, and more.
Many of the above functions are already in place, some need strengthening and some can be outsourced to agencies. It’s a full-fledged marketing experience.
This role does not only need technical and creative mastery in marketing but even more importantly, it needs very strong people leadership and management. Leading such a complex function in one of Egypt’s fastest growing tech companies (250+ employees) across multiple products, online and offline channels, in a fast-evolving internet space and technologies, is an interesting challenge. Closely aligning with CEO/COO and other top management in Sales, Operations, Finance, and Product is also key.
We provide a very competitive compensation package and benefits.
Finally, we are a for-profit business that has a huge social impact. You will flourish in such a role if you are additionally driven by impact. Part of our marketing role is building awareness across the masses on best practices when it comes to choosing and making career decisions and promoting best practices in Egypt’s work environments.
Our goal is to help 1 million+ people get hired annually in the coming few years. Your role will be fundamental in reaching such a goal. If this scale of social impact doesn’t excite you, this might not be your ideal role.
More than 10 years
Not Specified at least
Computer Software Human Resources Internet/E-commerce
Wuzzuf.net is created and managed by BasharSoft, a technology firm founded in 2009 and one of very few companies in the MENA region specialized in developing Innovative Online Recruitment Solutions for top enterprises and organizations.
Since May 2012, we successfully... (More)